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Remove Mailchimp Branding from your Signup Forms in 3 Seconds
Create a fully branded and seamless experience for your prospects and customers when they sign up for your email list by removing the Mailchimp logo from your signup forms. This is a feature for paid...
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Shop Owner Q & A: Low Click Through Rate from Roberta
The Scrubz weekly email Shop Owner Q & A is a weekly feature that addresses the needs of small business & shop owners who have questions about their email marketing or online strategy. Submit...
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Curiosity Killed the Click Through Rate!
And I mean KILLED it! In a good way of course. Take this J.Crew email for example: If you’re not dying from curiosity then check your pulse. Obviously you are going to click through to find out what...
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Important Email Themes & Dates for May!
Happy first day of May! When it comes to an editorial calendar for your email marketing an important element to include is upcoming dates that will impact or touch your business. For example if you...
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Play Capture the Email with these 5 Opt-In Incentives for Online Shops!
A small excerpt from this on the topic of opt-in incentives. Watch your signups jump through the roof when you offer an incentive or fun gift when people join your email list. Here are some ideas for...
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Steal Them! 10 Email Ideas for your Online Shop!
Feeling un-inspired and a lack of ideas flowing? Great news! I’ve created this list of top 10 ideas to go to when you want to send an email but can’t for the life of you think what to say. These ideas...
View ArticleHow To: Collect Email Signups Straight from Facebook!
Have you ever wondered how to use Facebook to grow your email list? If so, this quick video is for you! Learn how to connect your Facebook page to your Mailchimp account, customize the tab image and...
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A Quick Word about Permission Marketing
The concept of only emailing those who have expressly opted-in or asked to be on your email list is what’s known as permission marketing. The success of your email marketing strategy solely lies in...
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5 Ways to Boost Your Email Marketing Today!
#1 Use Incentives: Create a compelling and valuable offer such as a discount or free gift, to encourage your site visitors to join your list. In today’s mutli-touch world the most valuable thing you...
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A Guide to Making the Most of Social Media on The Everygirl!
My article on social media on how to make the most of your time and resources as a business or shop owner appeared on The Everygirl this week. I go through each of the top 5 sites and give you specific...
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